FOR IMMEDIATE RELEASE

Astute Solutions Opens Office in Europe to Accelerate Growth in Global Customer Care Market

European Office Enhances Ability to Serve Needs of Global Customers

COLUMBUS, Ohio, July 28, 2004 – Astute Solutions™, a leading provider of vertically focused consumer contact center solutions, today announced the opening of an office in Stuttgart, Germany as part of a planned expansion in Europe. The office will provide sales and offer support to customers in Europe, the Middle East and Africa.

"Our products are being used by a vast number of global organizations," said Joseph M. Sanda, president and chief executive officer of Astute Solutions. "With the addition of British Airways as a client, and the fact that Europe is the second largest market for customer care solutions, we believe it is time to establish a physical presence in Europe. Our strategy is to continue to serve Fortune 1000 customers by providing the industry’s best consumer contact center market solutions on a global basis."

Roderick Rittmaier, Managing Director for Europe, the Middle East and Africa at Astute Solutions, will head up the European office. Rittmaier has more than 16 years experience in enterprise application software sales and services and has managed teams in the United Kingdom, Hong Kong, Belgium, Netherlands, and Germany.

"Astute’s U.S. offices boast a strong implementation record for being on-time and on-budget," said Astute Solutions Manager, UK Professional Services, Sandy Mason. "We look forward to extending this track record to our growing base of clients by providing a close point of contact."

"Astute has everything required to succeed in the European marketplace," Rittmaier said. "Our award winning solutions drive customer loyalty and improve operations, our technology is flexible and easy to tailor to individual application requirements, and we consistently deliver a high degree of customer support before, during and after implementation."

About Astute Solutions
Astute Solutions is a leading solution provider for consumer interaction management. Its award-winning PowerCenter™ product family enables consumer-centric businesses to better address consumer needs, and to optimize operations through immediate, actionable feedback. Engineered to solve day-to-day consumer interaction challenges, while meeting the complex technical requirements of the enterprise, PowerCenter™ integrates best-of-breed consumer contact center software with advanced telephony offerings. The solution of choice among leading Global 1000 companies, Astute’s customers include McDonald’s, British Airways, Levi Strauss & Co., L’Oreal USA, Scott’s, GlaxoSmithKline, Neutrogena, Abbott Labs, Black and Decker, Dunkin’ Brands, and Sara Lee Branded Apparel. For further details, visit www.astutesolutions.com or call (877) 769-3750.

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Astute Solutions Global Headquarters
2400 Corporate Exchange Dr, Suite 150
Columbus OH 43231-7606
614.508.6100 phone  614.508.6110 fax
Astute Solutions EMEA (London, UK)
+44.208.757.5938 phone  +44.208.757.8767 fax