Astute Solutions Receives Customer Inter@ction Solutions® Magazine’s “Product of the Year” Award for 2005
Consumer Interaction Management Solution Honored for Outstanding Innovation
COLUMBUS, Ohio, January 10, 2006 – Astute Solutions, a leading solution provider for consumer
interaction management, today announced that its ePowerCenter™ 6.2 was honored with Customer Inter@ction Solutions’
Product of the Year award.
Astute Solutions’ innovative ePowerCenter™ 6.2 is a browser-based software solution that
enables consumer-driven businesses to deliver personalized contact center interactions, to better address
and anticipate consumer needs, and to optimize operations through actionable feedback.
“Each year Customer Inter@ction Solutions magazine bestows its Product of the Year awards on
companies that have demonstrated excellence in solving business challenges through technological advancement and
application refinements,” said Nadji Tehrani, executive group publisher and editor-in-chief of Customer Inter@ction
Solutions. “Astute Solutions has demonstrated to the editors of Customer Inter@ction Solutions that it has gone the
extra mile to help improve both the consumer experience and ROI for the companies that use its technology.”
ePowerCenter gives agents immediate access to relevant product, company and consumer information.
From its flexible Web services integration, which enables real-time information retrieval from other data sources
and systems, to its multi-channel interaction management capabilities, its intuitive user interface seamlessly
manages multi-channel consumer communications via telephone, e-mail, fax, mail, survey response, chat, or web inquiry.
Through notifications and actionable reporting, ePowerCenter enables better business decisions around products and
services improvements and increases customer loyalty.
“This award represents our commitment to engineering solutions that optimize consumer
interactions,” said Astute Solutions President and CEO, Joe Sanda. “Today’s consumer-driven businesses
need to understand consumer needs, preferences and opinions to make sound business decisions. Building upon
these needs, we developed a highly configurable solution that goes beyond CRM capabilities without the associated
costs and complexities.”
Customer Inter@ction Solutions, which is published by Technology Marketing Corporation,
is highlighting its 2005 Product of the Year Award winners in its January and February 2006 issues.
About Astute Solutions
Astute Solutions is a leading solution provider for consumer interaction management. Its award-winning PowerCenter™ product
family enables consumer-centric businesses to better address consumer needs, and to optimize operations through
immediate, actionable feedback. Engineered to solve day-to-day consumer interaction challenges, while meeting the complex
technical requirements of the enterprise, PowerCenter™ integrates best-of-breed consumer contact center software with
advanced telephony offerings. The solution of choice among leading Global 1000 companies, Astute’s customers include
McDonald’s, British Airways, Levi Strauss & Co., L’Oreal USA, Scott’s, GlaxoSmithKline, Neutrogena, Abbott Labs,
Black and Decker, Dunkin’ Brands, and Sara Lee Branded Apparel. For further details, visit
www.astutesolutions.com
or call (877) 769-3750.
About TMC®
Celebrating more than 30 years as a leading publisher, Technology Marketing Corporation (TMC®) publishes
Customer Inter@ction Solutions® and INTERNET TELEPHONY® magazines, Web portal TMCnet.com, and the online publications
SIP™, Speech-World™, VoIP Developer™, WiFI Telephony™, WiMAX™, Alternative Power™,
and BiometriTech™. TMC® is also the first publisher to test new products in its own on-site laboratories,
TMC® Labs. TMC® produces INTERNET TELEPHONY® Conference & EXPO, VoIP Developer Conference; and Global Call
Center Outsourcing Summit. TMC offers live and online certification programs through TMC University. TMCnet.com
publishes more than 14 online newsletters. For more information, visit www.tmcnet.com.
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