Astute Solutions to Hold User Conference 2006 at Florida's Sandestin Golf and Beach Resort

Company's Global 1000 Customers and Thought Leaders to Share Successes and Industry Perspectives

COLUMBUS, Ohio, February 23, 2006 – Leading the charge to help consumer-focused companies differentiate through service excellence, Astute Solutions today announced that it will host User Conference 2006 for its customers from Feb. 27 through March 1 at the Sandestin Golf & Beach Resort in Destin, Florida. The conference will focus on improving and leveraging consumer interactions to increase profitability and loyalty.

Industry thought leaders like guest speaker Roger Nunley, managing director, Customer Care Institute, will join over 100 representatives from Astute's global base of clients, including representatives from Abbott Laboratories, British Airways, Dunkin' Brands, GlaxoSmithKline, Levi Strauss & Co., McDonald's, Sara Lee Branded Apparel, and L'Oreal USA.

Astute's conference agenda reflects its commitment to helping business to consumer companies learn from interactions to achieve tangible business results. It includes:

• The essential role of customer service analytics to the enterprise
• Achieving rapid ROI through effective self-service
• Driving revenue in the contact center
• Taking customer relations global
• Delivering a total quality consumer experience to improve loyalty
• Achieving a 360 degree view of the consumer with consumer data integration

Ross Shafer—author, comedian, and six-time Emmy winner—will present this year's keynote address based on his latest book, "The Customer Shouts Back!" The culmination of 11 years of customer response research, which led to founding The Customer Empathy Institute, Shafer's work is grounded in understanding the consumer's emotional state before, during and after the transaction. In addition to delivering the keynote presentation, he will conduct a "Customer Empathy" workshop tailored for Astute's User Conference 2006 attendees.

"Because customer relationships are the cornerstone of our business, we take great pride in maximizing the value of our annual user conference," said Astute President and CEO, Joseph Sanda. "This event unites professionals who share the common goal of achieving consumer service excellence. It is the one time out of the year that we can all come together to assess the implications of industry trends, and to work toward solving the same challenges."

About Astute Solutions
Through its consumer interaction and case management solutions, Astute enables consumer-focused companies to differentiate through service excellence. Its award-winning PowerCenter™ product family is the number one user-endorsed solution for optimizing operations through immediate, actionable feedback to better address the consumer need for more personalized experiences. Engineered to solve day-to-day consumer interaction challenges, while meeting the complex technical requirements of the enterprise, PowerCenter™ integrates best-of-breed consumer contact center software with advanced telephony offerings for Global 1000 companies. For further details, visit www.astutesolutions.com or call (877) 769-3750.

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