Astute Solutions to Present Conference Session at Call Center 2.0 WEST 2007
Michael Freshwater Discusses Transitioning Contact Center to IP
at Industry Leading Event
COLUMBUS, Ohio, September 4, 2007 -Leading the charge to help consumer-focused companies differentiate through service excellence, Astute Solutions today announced that Michael Freshwater, managing consultant of the company’s telephony practice, accepted an invitation to present at TMC’s Call Center 2.0 WEST 2007 in conjunction with Internet Telephony® Conference & EXPO, September 10-12, 2007, at the Los Angeles Convention Center. It is the world’s largest and best-attended IP Communications trade show.
Freshwater’s session, “Transition Your Contact Center to IP,” is scheduled as a panel discussion to take place September 10 from 10:00 to 10:45 a.m. PDT. He will be joined by Rajeev Kutty, Keynote product manager, Web performance; Brian Davidow of CosmoCom; and the moderator, Erik Linask, associate editor of TMC. The panel will explore the challenges of implementing VoIP-based call centers, and introduce best practices and standards to leverage to ensure exceptional customer interactions throughout the transition.
“Many of today’s consumer-focused companies are structured to benefit from convergence, particularly those with multiple locations and remote agents,” said Astute Solutions President and CEO, Joseph Sanda. “We are pleased to have Michael Freshwater representing Astute Solutions’ position as part of a high-value panel.”
“We are very glad that Michael Freshwater will be participating in this year’s show. Astute Solutions is widely recognized and respected as an industry leader, and I am confident that our attendees will appreciate and value the opportunity to hear his perspective on transitioning to IP,” said TMC President and Conference Chairman, Rich Tehrani. “Over the past twelve months, widespread deployment of IP Communications services by global service providers, businesses and governments has reinforced that this exciting technology is a viable, cost-effective communications solution.”
About Michael Freshwater
Michael Freshwater is a Managing Consultant, leading Astute Solutions' telephony practice, which provides creative telephony applications for call centers and businesses. For over a decade he has been working with outsourcers and corporate call centers to provide superior customer service, concentrating on customer satisfaction, loyalty and retention. His current focus is on application convergence as VoIP phone systems and call center tools merge at the desktop. Mr. Freshwater is a graduate of the University of Pittsburgh, with a degree in Information Science and Communications.
About Astute Solutions
Through its award-winning contact center automation, customer relationship management and knowledge management solutions, Astute Solutions enables consumer-focused companies to differentiate through service excellence. Its ePowerCenter™ and RealDialog™ solutions solve day-to-day interaction challenges and enable high quality customer experiences across all touch points. These solutions optimize operations through immediate, actionable feedback, while meeting the complex technical requirements of the enterprise. Astute Solutions’ Global 1000 customers include: McDonald’s, British Airways, Levi Strauss & Co., L’Oreal USA, Scott’s, GlaxoSmithKline, Abbott Labs, and Dunkin’ Brands. For further details, visit www.astutesolutions.com or call (877) 769-3750.
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