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May 04, 2019

Show Me the Money! The Financial Impact of the Customer Experience

Think maintaining your current CX is less expensive than providing a better one? Think again.
May 01, 2019

Using the Digital Service Matrix to Plan Your CX Initiatives

A new framework to measure your company's level of sophistication when it comes to digital CX.
Apr 30, 2019

What's the Point? 5 Key Objectives for Customer Service Systems

While contact resolution is priority number one, there are four other goals that have a major impact on the customer experience.
Apr 05, 2019

What Are the Stages of the Customer Lifecycle?

The six stages of the customer lifecycle represent the journey a customer takes to move from awareness to advocacy.
Feb 18, 2019

Customer Touch Points: 4 Simple Steps for Improving Experiences

Instead of trying to fix the entire customer journey in one go, start with a single customer touch point.
Feb 03, 2019

Differentiating on Service: Why It Matters and How to Master It

80% of consumers would pay more for a better experience. A great product is no longer enough to differentiate.
Jan 03, 2019

The CX Revolution Will Be Personalized – And AI Will Help Lead It

Astute CTO Alex George shares his perspective on the challenges brands face to create differentiated CX.
Dec 20, 2018

What is Robotic Process Automation (RPA) and What Does It Have to Do with Customer Care?

Learn how robotic process automation, or RPA, can make a positive impact on the customer experience.
Nov 04, 2018

Real Talk on Chatbots: 6 Best Practices for Virtual Agents

You'll get more value from your virtual agent if you think strategically and holistically about customer self-service.
Oct 26, 2018

3 Times When You Might Not Want to Use a Customer Service Chatbot

Are there certain customer interactions that should be handled by a live agent vs. a virtual agent?
Oct 24, 2018

How to Use Your Online Restaurant Reviews to Improve Guest Experiences

Online reviews are critical to how your restaurant locations are perceived by current and potential customers.
Oct 15, 2018

7 Things We Learned from Astute Connect 2018

Key takeaways from the 2018 Connect Conference and what we're looking forward to for the rest of the year.
Jul 23, 2018

Millennial Pet Parents Demand Better Experiences as Industry Grows

Millennial consumers are demanding more transparency, responsiveness, and convenience than ever before.
May 01, 2018

4 Customer Experience Metrics You Might Be Overlooking

The best way to prove ROI on customer investments is through careful, insightful analysis of customer data.
Apr 10, 2018

5 Ways for Airlines to Create First-Class Customer Relationships

Between everyday travel frustrations and high-profile outages, airlines face many customer relationship challenges.
Jan 30, 2018

6 Ways to Deliver In-App Support for Customers on the Go

Enterprises are making huge investments in mobile. Yet apps are often lacking effective in-app support.
Jan 02, 2018

Engaging Millennials, Part 6: CPG Brands Must Help Customers Help Themselves

How is this generation re-shaping the CPG industry, and how can CPG brands unify experiences across channels?
Nov 04, 2017

The Evolution of Relationship Marketing

Savvy marketers must understand that businesses no longer control the conversation surrounding their brand.
Nov 01, 2017

Bots and Humans: Working Together for Smarter CX [Video]

To deal with rising customer expectations, many companies are implementing narrow AI.
Oct 27, 2017

Big Data on Display: 3 Tips for Retail Brands

Every leading company is collecting as much information as they can to create better experiences.
Oct 25, 2017

Engaging Millennials, Part 3: Restaurants, Is Brand Engagement On The Menu?

How have Millennials caused shifts in the restaurant industry, and how can brands best engage this generation?
Oct 23, 2017

Kick Your Auto CX Into High Gear With These 10 Questions

Auto OEMs and dealers have historically focused more on the sale of the car than the customer experience.
Oct 18, 2017

Engaging Millennials, Part 2: What Retailers Must Do To Win Loyalty

In part two of this series, we take a look at what retailers must do to capture the loyalty of the digital-native generation.
Oct 11, 2017

Engaging Millennials, Part 1: 4 Ways Auto Brands Can Drive Engagement

How are Millennials re-shaping the auto industry, and what must your brand be doing to engage this generation?
Oct 11, 2017

4 Crackerjack Ways to Get Ahead in the CPG Industry

The CPG industry faces serious challenges. How can CPG companies stay competitive against the odds?
Sep 29, 2017

How to Create the Restaurant CX Your Customers Crave

So much of our lives are touched by technology, improving the experience. What's the impact on restaurant brands?
Sep 01, 2017

5 Wake Up Calls for Your Travel and Hospitality Brand

As you fight to stay competitive in a saturated market, here are ways you can ensure your business stays on top.
Aug 14, 2017

How to Compete with the Top E-Retailers

Consumers love shopping online, but they have quite a few complaints, too. How can retail brands compete?
Jul 13, 2017

Mobility as a Service: Why Automakers Need to Take the Plunge

What keeps automakers up at night? Millennials aren't buying cars like the generations before them.
Jun 27, 2017

How to Break Free from Call Center Scripts

Today's consumers want authenticity, not contrived, scripted experiences. Learn how to move past call center scripts.