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Discover relevant mentions and react to urgent posts that the system prioritizes for you. In addition to "the usual suspects" like Facebook and Twitter, crawlers continually pick up new sites and forums where your brand is being discussed.
Powerful analytics turn unstructured data into actionable insights by clustering trending topics. View a high-level trend overview or dive deep into individual posts for a thorough analysis.
Real-time insights allow you to adjust your marketing strategies with unprecedented agility. A continuous feedback loop of ad management and social listening lets you measure, adjust, and measure again.
“Astute Social allows us to hear the social media concerns and intervene quickly to make things right, even on nights and weekends. That has a big impact on long-term customer loyalty.”
– Terri Haffey, Domino's
Listen, engage and publish with one tool that tracks specified social channels and connects your organization with a unified view of social media conversations.
Publish to all your social channels and measure effectiveness directly from the tool.
Understand the nuance of language and emotions, including slang and sarcasm, with smarter social media monitoring and interpretation.
Understand cross-platform engagement, influencers, demographics, and sentiment in real time with a comprehensive live dashboard.
Uncover opportunities by understanding what emotions, needs and products consumers relate to your brand.
Route high-priority posts to the right person in the organization, even if they aren’t a user of the software, and confirm issue resolution from one central interface.
Discover relevant conversations about your brand, your competitors and your industry across millions of sites of consumer-generated content.
Make continual improvements to your business with clarity about where you stand in your consumer’s mind.
Understand your share of voice on social media and reveal meaningful, actionable insights by compiling and comparing your data against your competitors.
Provide seamless, timely responses to your consumers from all of your representatives while maintaining complete history and tracking.
Build an intelligent, ever-growing web of mined content as the software follows relevant mentions from one site to the next.
Create meaningful, one-to-one engagements with consumers by connecting them with people in your organization who can help them the most.
Empower your entire organization by doing immediate and relevant market research leveraging advanced analytics capabilities.
Track trends and delve deeply into consumer behavior and attitudes with comprehensive reports and analytics tools.
Automatically assign topics, sentiments and tags to social posts.
See audience interactions from a geographic perspective with a map that lights up to show activity in real-time.
Manage engagement and respond to customer questions on the go with the Astute Social mobile app.
Run social ad campaigns from a unified dashboard. Track ad performance alongside key social engagement metrics.